About Mgid

Founded in 2008, Mgid has grown into a trusted native advertising and content discovery platform serving publishers and advertisers across 200+ countries. Headquartered in the United States with technology infrastructure distributed globally, Mgid specializes in content recommendation widgets that blend seamlessly with editorial environments. The platform uses machine learning and AI to optimize ad placement, audience targeting, and click-through performance. Publishers benefit from easy integration, competitive CPMs, and transparent reporting, while advertisers gain access to premium inventory with granular geo, device, and behavioral targeting. With 24/7 support, advanced anti-fraud protection, and flexible payment terms, Mgid is engineered for partners who value quality traffic, contextual relevance, and sustainable growth.

Native AdsContent WidgetsCPM/CPCGlobal InventoryAI TargetingAnti-FraudPublisher NetworkContextual Ads

Pros and Cons

Pros

+Easy widget integration with minimal impact on page load speed and user experience.
+AI-powered contextual targeting improves CTR and conversion rates through relevance.
+Transparent real-time dashboard with granular performance metrics and exportable reports.
+Dedicated support team assists with optimization, creative guidance, and campaign scaling.
+Flexible payment models: CPM, CPC, and hybrid options with competitive floor pricing.

Cons

-Minimum traffic requirements may exclude very small or new publishers.
-Some verticals (e.g., crypto, gambling) require pre-approval and compliance review.
-Creative guidelines are strict to maintain native ad quality and publisher trust.

Platform Features

Smart Content Widgets

Customizable native ad units that match your site's design and improve user engagement without disrupting editorial flow.

AI-Powered Contextual Targeting

Machine learning algorithms analyze page content and user behavior to serve the most relevant ads, boosting CTR and ROI.

Real-Time Analytics Dashboard

Live reporting with filters for GEO, device, OS, browser, and time—plus automated postback and exportable CSV reports.

Advanced Anti-Fraud Protection

Multi-layer validation blocks invalid traffic, bots, and proxies to ensure advertisers pay for genuine clicks and publishers earn fairly.

Flexible Monetization Models

Choose CPM, CPC, or hybrid models with customizable floor prices, dynamic bidding, and revenue optimization tools.

Payout Systems

Visa/MasterCardBank TransferPaxumCryptoPayPalPayoneer

Frequently Asked Questions

Publishers need at least 10,000 unique daily visitors to qualify. Advertisers can start with any budget, but $200+ is recommended for meaningful testing and algorithm learning.