About Adsterra

Founded in 2013, Adsterra has grown into one of the world’s leading multi-format advertising networks, serving billions of impressions daily across desktop and mobile. The platform specializes in high-converting formats including popunders, push notifications, native banners, Social Bar, and the highly flexible Direct Link model. Adsterra connects media buyers and advertisers with a massive pool of premium and tier-2/3 traffic, while offering publishers reliable fill rates and transparent real-time analytics. With a strong focus on compliance, anti-fraud protection, and dedicated account management, Adsterra provides the tools, targeting options, and payout flexibility needed to scale profitably. Whether you’re running CPA campaigns, promoting apps, or monetizing site traffic, Adsterra delivers consistent performance and rapid optimization cycles.

CPMCPACPCPopunderPush NotificationsDirect LinkSocial BarTier-1/2/3 GEOsCrypto Payouts

Pros and Cons

Pros

+Fast approval process and immediate campaign launch capability.
+Direct Link format allows monetization of any traffic source without landing pages.
+Extremely low minimum payout thresholds ($5 for Paxum/Crypto, $100 for Wire).
+High fill rates across 195+ GEOs with strong performance in Tier 2/3 markets.
+Real-time statistics dashboard with granular filtering and automated postbacks.

Cons

-Strict traffic quality checks may lead to bans for incentivized or bot traffic.
-Some premium verticals (e.g., mainstream finance) require manual offer approval.
-Customer support response times can vary during peak campaign periods.

Platform Features

Direct Link Technology

Monetize any URL or traffic stream without landing pages or widgets. One click generates a smart redirect link.

Advanced Targeting Engine

Filter by GEO, device, OS, browser, ISP, and connection type for precise campaign optimization.

Real-Time Analytics & Postbacks

Live dashboard with conversion tracking, automated S2S postbacks, and custom reporting filters.

Smart Anti-Fraud Protection

AI-driven invalid traffic detection ensures advertisers pay for real clicks and publishers receive fair payouts.

24/7 Dedicated Support

Personal account managers assist with campaign setup, creative optimization, and scaling strategies around the clock.

Payout Systems